The One Number That Tells You Where Your Major Gift Program Is Leaking

When a major gift program underperforms, it’s almost never everything at once. It’s one weak link. A pipeline too thin to support the goal. Visits that never quite get scheduled. Asks that get delayed past the point of momentum. Or asks that get made but don’t close, over and over.

Fix the right one and the whole system moves.

So I built something to help you find the one thing slowing down your major gifts program. It’s called the Gift Officer Scorecard, and it takes about two minutes. Five questions about how you’re actually working – your pipeline, your visit activity, your ask discipline, your close rate, and how you manage your portfolio. At the end you get a score, a breakdown across all five areas, and a straight read on the one thing most likely holding your results back, plus a few specific things to try this week.

No email required to see your results. Just an honest look at your own numbers.

If your gut says something’s off in your major gift process but you can’t name it, this is a good place to start. Click the link below and give it a try.


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